Vitalmed d.o.o.

Vitalmed is a modern health center in Bresternica.

Vitalmed is a modern health center in Bresternica.

Client

Vitalmed d.o.o.

Date

January 2025 – April 2025

Service

The effect of our ads

  • 40+ booked appointments monthly

  • Cost per lead: €20.94

  • Average CTR: 13.1%

Problem: The company was struggling with unprofitable self-managed Google Ads campaigns. The main challenge was to figure out which healthcare services are worth advertising on Google and the plan was to scale from there.

Solution: We implemented 3 solutions:

  1. Proper conversion tracking
  2. Quality score optimization
  3. Strategic budget allocation

Results: Through our optimization of Google Ads campaigns, we reduced the cost per lead within the first week. After three months of collaboration, we achieved a 2x increase in advertising investment, while simultaneously reducing the cost per lead by 50%, which currently leads to 40 filled appointments monthly.

The company is now successfully advertising on Google and fills more appointments month after month, which is reflected in their business success.